Business Names – What's the big deal?

Naming Your Business - Whats the big deal? I will break this down into a few posts, mainly because there is a lot of material to cover. Firstly, not all of us have the luxury of naming our own business, as we may have inherited a business and its name or purchased an existing business ... Read More

Marketing – Building relationships for the long haul

Building Marketing Relationships It is easy to get lost in the product, position, your USP, demographics and much more! The short answer is about building mutually beneficial relationships for the long term.  Getting a win/win result for both your and your product and for the people using your service or product. By using a marketing funnel ... Read More

Business Systems & Marketing

How does a system you have created work with effective marketing? I'm partially deaf.  Well sometimes I pretend to be totally deaf!  Last year I was researching and looking at getting new hearing aids and to get information from one website I had to enter my postal address and name etc ... Read More